Focus group research can be a blessing and a curse for both the companies that seek the insights and for those who conduct the research. The findings can mean the difference between product launch success and failure, so it’s crucial to put the right questions to the right people and to capture unbiased answers—and that’s often harder than it sounds.
An audience response system enables the Episcopal Diocese of Pennsylvania to vote on annual meeting measures in a fraction of the time the scantron systems used to take. “We’ve taken what had been a 45-minute process and reduced it to 10 minutes,” says Jeremiah Mustered, Executive Assistant to the Bishop of the Episcopal Diocese of Pennsylvania.
Town Meeting in any New England town ought to be a simple thing. A motion is brought to a vote and people hold colored cards in the air to indicate whether or not they support the motion. If the color associated with the Ayes dominates the color associated with the Nays, they Ayes have it. That’s pretty straightforward. Shouldn’t take a lot of time.